00 / CUSTOM OPERATIONS OS
Stop forcing your business into someone else's SaaS. Build the tool your operation actually needs.
Your operation runs on Stripe, QuickBooks, spreadsheets, Notion, Slack, a CRM, and human memory. The problem isn't a lack of software. It's that the software doesn't connect. We build the internal system that makes it one operation again.
Custom internal systems, scoped and priced before we build.
01 / THE PROBLEM
Duct tape is now your operating system
The SaaS era trained companies to bend their operations around generic tools. Each tool solves its slice well. The business lives in the gaps between them: the lead that came in by email and never reached the CRM, the invoice that doesn't match the proposal, the project status that exists only in someone's head.
The AI era changes the math. Custom internal software used to take quarters and a dev team. Now a small focused system, built around how your operation actually works, ships in weeks and replaces the duct tape instead of adding another layer to it.
TYPICAL BUILDS
What an Operations OS looks like
- Lead intake to proposal to invoice, one pipeline
- Client onboarding portal
- Project status dashboard fed by real data
- Internal knowledge search
- Approval workflows and automated reporting
- A simple internal CRM tuned to your exact workflow
02 / DELIVERABLES
What you get
A discovery phase that maps the operation, then a build phase that ships the system.
OUT-01
Discovery
- Operations map: tools, workflows, handoffs, owners
- The gaps where time and money leak between tools
- System design for the highest-ROI connective build
OUT-02
Build
- Working internal system in weeks, not quarters
- Integrations with the tools you keep (Stripe, QuickBooks, Slack, CRM...)
- AI where it pays: extraction, drafting, routing, search
OUT-03
Run
- Documentation and handoff your team can own
- Optional continuous improvement retainer
- You own the code and the data, always
03 / HOW IT WORKS
How it works
- 1
Map (weeks 1 to 2)
We sit with the people who run the operation and map every workflow, tool, and handoff. Output: the operations map and the build plan.
- 2
Build (weeks 3 to 8)
We ship the first system in vertical slices. You see working software weekly, running against your real data.
- 3
Adopt
Your team runs the system day-to-day. We handle training, documentation, and the punch list until it sticks.
- 4
Compound
Most clients keep a monthly retainer: each cycle connects another fragment of the operation into the same system.
PRICING
$15k to $40k
Discovery and first build phase, fixed price after a scoping call. Continuous improvement retainers run month to month after that, cancel anytime.
04 / FIT
Who this is for
A strong fit if
- Growing service business, agency, clinic, logistics, construction, manufacturing, or studio
- Your operation spans 5+ tools plus spreadsheets and memory
- You've outgrown what Zapier and templates can hold together
- You want to own your system instead of renting twelve almost-fits
Not the right call if
- A single off-the-shelf tool genuinely covers your workflow
- You want a marketplace app to resell, not an internal system
- Nobody internally can spend a few hours a week with us during discovery
05 / FAQ
FAQ
06 / INTAKE
Tell us how the operation runs today.
Five minutes. We reply within one business day with a read on the highest-ROI build and how we'd scope discovery.
Let's map the operation.
Tell us how the business runs today and where it grinds. We reply with a read on the highest-ROI build. About five minutes, saves as you go.
Prefer email? Write to stu@true.industries with a few sentences about how the operation runs today and we'll take it from there.